AG Watch

Pistachio Twitter advertising campaign

Wednesday, November 14, 2012

Pistachio growers are using twitter to get more people to eat pistachios and are giving away $10,000 in the process.

Wonderful Pistachios launched a new marketing campaign on twitter. Wonderful Pistachios is giving away $10-thousand dollars to whoever can 'crack' their code.

A video was posted on YouTube showing a string of letters falling down on top of a pistachio. To win, all you have to do is tweet @getcrackin with the answer.

Pistachio growers say the new marketing campaign is a great way to encourage people to buy pistachios.

> Click here to watch the YouTube Video

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