Assignment 7

Randi Zuckerberg talks balancing life with technology

Wednesday, November 06, 2013

A woman whose family name is synonymous with Silicon Valley high tech has written a book. And it has a surprising message in it -- maybe we're too wired and need to rethink the balance between technology and family.

Does this look familiar? Phone to your ear, tablet in front of you, laptop burning up the Internet. We see it all around us, but maybe it has gone a little too far.

"I think the pendulum swung so far in the direction of always being connected," Randi Zuckerberg said. "Now we're starting to see the pendulum swing back."

Randi Zuckerberg spent six years working as a marketing executive for her younger brother Mark at Palo Alto-based Facebook, where her crowning achievement was producing President Barack Obama's town hall meeting on the campus in 2011.

In her new book, "Dot Complicated: Untangling Our Wired Lives," Zuckerberg talks about ways to balance our digital careers and our analog lives.

"People value their unplugged time, their time without distractions and one-on-one time with other people," she said. "And I think it was really having my own son - he's two and a half now - that changed my viewpoint on that."

Her son already knows how to navigate an iPhone and is getting addicted to it. That's part of the reason Zuckerberg wrote a children's version of her book called "Dot."

"Children model their behavior after us and if you're, you know, half in a conversation because you're texting or emailing, or you're not giving your undivided time or you're looking at your phone at the dinner table, they're going to pick up on those cues even at a very young age," she said.

Randi is now CEO of her own production and marketing firm, called Zuckerberg Media. She says one thing she's learned from her little brother Mark at Facebook is to prioritize.

For example -- no matter how busy he was, he would always stop to take a phone call from his then girlfriend and now wife Priscilla, proving that even business titans know that the home front comes first.

(Copyright ©2014 KGO-TV. All Rights Reserved.)

Get more Assignment 7 »


Tags:
books, facebook, social media, smartphones, tablets, computers, internet, palo alto, silicon valley, barack obama, assignment 7, eric thomas
blog comments powered by Disqus
Advertisement