Contests and Promotions

Operation Save-A-Life

Advertisement

ABC 7 Chicago, the Chicago Fire Department, Kidde (a global leader in fire and safety products), and Home Depot are proud to once again present "Operation Save-A-Life," a public awareness campaign targeting fire safety and prevention.

Fire fatalities are often preventable through education and the use of smoke alarms and basic fire prevention tips. The message that "Simple Steps Can Help Save Lives" will be the focal point when ABC 7's Operation-Save-A-Life campaign kicks off its 10th year at Engine 18 (1360 S. Blue Island) with ABC 7 meteorologist Tracy Butler and Fire Commissioner Jose Santiago, Tuesday, January 29 on ABC 7 News this Morning from 4:30 am - 7 am.

This year the campaign will underscore the importance of remembering to change smoke alarm batteries. Missing or non-functional batteries are to blame for a great majority of home fire fatalities.

Here are some of the "Simple Steps Can Help Save Lives " tips that will be reinforced during the Operation Save-A-Life campaign:

  1. Test your alarms and remember to replace them as needed
  2. Install a working carbon monoxide detector outside each bedroom in your home
  3. Teach your children about fire safety
  4. Learn CPR

Operation-Save-Life will target its message towards the two most vulnerable segments of the population, senior citizens and children. For the 10th consecutive year, ABC 7 Chicago's morning team, Hosea Sanders, Judy Hsu, Tracy Butler and Roz Varon will join the Chicago Fire Department for other outreach programs in the community reinforcing life-saving tips, useful statistics and information on what to do in case of a fire. Morning team members will visit Chicago schools and senior centers to personally talk with students and seniors alike about fire safety.

Kidde once again will support the campaign by donating 15,000 smoke detectors that the Chicago Fire Department will distribute to disadvantaged Chicago communities during these outreach programs. Kidde has participated in ABC 7's Operation Save-A-Life campaign since 2003 and has donated nearly 150,00 smoke alarms to people in need during that time.

In addition, ABC 7 is also featuring a series of 15 and 30-second public service vignettes promoting fire safety tips airing through March. Hosted by Hosea Sanders, Judy Hsu, Tracy Butler and Roz Varon, the vignettes will touch on carbon monoxide safety, high rise fires, children and elderly left home alone and the importance of CPR and smoke alarms.

"If Operation Save-A-Life helps save even one person from becoming a fire fatality, we've done our jobs. ABC 7's ongoing fire prevention and safety campaign has been so successful because of the commitment of our partners. Year after year we work together to remind Chicagoans that simple steps can help save lives," said John Idler, President and General Manager, ABC 7 Chicago.

Fire Commissioner Josť A. Santiago said "The partnership between the Chicago Fire Department and ABC 7 for the Operation Save-A-Life campaign has been an integral part of our public education efforts. With generous donations from our sponsors, we have been able to supply thousands of homes with smoke detectors. In addition, we are pleased that our important fire safety messages reach a huge audience on ABC 7 and that the station supports us during fire safety visits to schools and senior homes throughout the city. They are a significant partner in saving lives through prevention and education."

Fire Facts:

  • *In 2012 there were a total of 25 fire fatalities.
  • ** Smoke detectors are in 92% of American homes, but nearly one-third don't work because of missing or old batteries.
  • *Almost all fire deaths in Chicago occur in buildings where there are no working smoke detectors. Detectors with run-down or missing batteries are worthless.

* Provided by the Chicago Fire Department.
**Provided by the National Fire Protection Association.

For more information, please visit at www.abc7chicago.com.