Consumer

Amazon introduces Amazon Coins, its own virtual currency

Tuesday, May 14, 2013
A screen shot of Amazons website shows the add to cart button in this undated photo.

A screen shot of Amazon's website shows the 'add to cart' button in this undated photo. (KABC Photo)

Amazon has its own form of virtual currency.

All registered users of Amazon's Kindle Fire e-book reader will receive 500 free coins. Each is valued at a penny.

The $5 in Amazon Coins can be used to buy games, apps and more.

Amazon is sending e-mails to people who are eligible for the coins.

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