WPVI-TV Public Service Announcement Requirements

Infomation on submitting Public Service Announcement requests to WPVI-TV:

1. Spot must be sponsored by and benefit a non-profit organization with 501(C) 3 status. The announcement should promote specific activities, events, or programs of the organization.

2. We have a general policy of not running spots for educational institutions for the purpose of student recruitment. Also, we tend to reject spots which are in any way related to commercial organizations, or that lobby for a political or controversial point of view.

3. Message should be of broad interest because we're a regional mass medium.

4. Spots are aired at our discretion throughout the broadcast day. However, we try to place the spot in time periods which appropriately match the audience that the spot seeks to reach.

5. Length of PSA's - 10, 15, 20, 30, or 60 seconds.

6. Spots should be submitted on Beta SP or Beta SX. We also accept written copy (10 or 15 seconds) for "Community Connection" PSAs.

7. Spots should be submitted at least three (3) weeks in advance of beginning airdate. It's helpful to indicate a start date and a cut-off date for each spot.

Contact: Linda Munich

Vice President of Public Affairs
WPVI-TV
4100 City Avenue
Philadelphia, PA 19131
(215) 878-9700
fax: (215) 581-5758

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