City ordinance: USC to lay off 'Dunk City' name
USC no longer plans to use "Dunk City" nickname coined by Florida Gulf Coast.
LOS ANGELES -- Dunk City will not be moving to Los Angeles after all.
One day after Florida Gulf Coast athletic director Ken Kavanagh took exception to USC using "Dunk City" on its official website and Twitter after the school hired Andy Enfield as its new men's basketball coach, USC athletic director Pat Haden said the school would stop using the moniker.
"They have a right [to be upset]," Haden said. "That's their moniker. They made it up. We're going to create our own moniker. Somebody will figure it out with the way we play next year. I don't think we should [use it]. We should respect their wishes."
USC's athletic department had used the hashtag #DunkCityUSC on its official website and Twitter feed, but by Wednesday afternoon the hashtag had been changed to #EnfieldUSC.
The Florida Gulf Coast Eagles, coached by Enfield, earned the nickname "Dunk City" with their above-the-rim style of basketball during the NCAA tournament, becoming the first 15-seed to advance to the Sweet 16. Enfield left Florida Gulf Coast on Monday to sign a six-year contract with USC.
Haden said he spoke to Kavanagh before hiring Enfield but that the usage of "Dunk City" was never discussed. He said he heard Florida Gulf Coast was upset about USC using "Dunk City" before Wednesday's news conference and decided USC no longer would use the moniker.
"That's their story," Haden said. "We'll respect that. We won't call ourselves 'Dunk City.'"
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